Taylor Nelson Sofres Interactive
Global eCommerce Report 2002
This is the 3rd year of the
‘TNS Interactive - Global eCommerce Report’. It
has grown from covering 27 countries to
providing insight into 37 marketplaces all over
the world.
In each country, identical
questions were placed on a nationally
representative survey (omnibus) during early
2002. All omnibuses were run by companies in the
Taylor Nelson Sofres Group.
Across these 37 countries, a
total of 42,238 people have been interviewed.
All country results have been
weighted as to be representative of the survey
population.
This report was written by
Arno Hummerston, Head of TNS Interactive
Solutions Worldwide (country specific comments
supplied by local TNS companies).
Romania
Internet access is very
expensive for most Romanian’s, which limits the
number of users in private households. Also the
price for PCs is very high in comparison with
average income levels.
Low Romanian e-commerce
activity is characterised by:
-
Low ownership of credit
cards
-
The low number of online
shops
-
Online banking is at a low
level
-
Legislation concerning
security of transactions does not exist in
this area
-
Payment systems are based
on e-ordering with offline payment.




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